Six ideas to spark social media marketing Can you imagine the growth of your business digitally without social media? The answer is no! Therefore, to grow your business exponentially, you need to make a solid social media marketing strategy and if you already have one, we are sure our tips would help you to get better at social media marketing. 1.Break the Ice Maintaining healthy interactive communication with your customers is essential for the survival of your business. You can strategize making groups and pages on Facebook, LinkedIn, Google+, and other social media platforms to reach out and connect with your customers. But remember to bring out relevant information for a particular group. 2.Upgrade your content Try to create distinct and interactive content for each social media platform. Different types of content appeal to different types of audiences, therefore it is important that you keep on introducing a variety of content regularly on your social media platforms. 3.Don't stop the promotions Use various methods like competitions, contests, hosting Q&A sessions and campaigns, etc on your social media platform to keep it engaging and lively. 4.Be clear with your goals Set clear goals for your online presence when you strategize social media marketing. Suppose you want to spread awareness about a certain product, it is important that you build your social media marketing strategy around it. 5.Make use of visual impacts The content that sells the most in these times is the visual content. Try to make short videos that give a glimpse of the personality of the owners and staff, some behind the scenes, etc. It is important that you keep the video short and to the point. 6. Incorporate hashtags and share your story Everyone uses hashtags. People find people, products, services, and whatnot on social media platforms by using hashtags. So, it is important that you use maximum relevant hashtags for each post so that your post ranks high among the other posts on the social media platforms.